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Before you write your acupuncture business plan, take time to develop a Business Pre-Plan. Understanding who you are may be the most important aspect of defining your acupuncture practice and determining your ultimate success. Why did you become an acupuncturist? Answering this question is an often overlooked essential aspect of a successful acupuncture business plan.
Knowing yourself allows you to identify what your strengths and weaknesses are so you can do two very important things:
As practitioners, we all have areas of weakness. It is important (and makes life far more entertaining) to address, accept, and eliminate these "deficiencies". (Read about the impact of my own deficiencies when I started my acupuncture practice.)
What that means is, all your life experiences, including what led you to become an acupuncturist, make up who you are. The way you grew up, your culture, all the joyous and traumatic events in your life have combined to create a unique YOU.
One of the things I love about being an acupuncturist is that you get to bring all-of-you to the table, so to speak. It is easy and joyful to work with your patients when you are comfortable with your Self.
The alternative is to ignore or avoid the parts of you that seem too difficult to examine. In this line of work, that strategy will only last so long. Eventually, these hidden aspects of your Self will emerge.
If you approach it as an adventure, exploring your strengths and weaknesses can be a very fulfilling process.
Knowing your inner (often unconscious) motivations, beliefs, and fears will not only make you a happier person, but a far more effective and successful health care practitioner.
There are many methods and techniques to uncover "you". I am going to go over the best ones for acupuncturists (and heath care practitioners in general), to give you valuable information and resources. You will benefit in so many ways, including writing an acupuncture business plan centered around your strengths as a person, practitioner, and a business owner.
By all means, try one or all of these self-exploration techniques, and keep searching for other methods that resonate with you. This is an ongoing process that you can do throughout your training, practice, and beyond. By opening yourself to these forms of self-discovery and healing, your professional acupuncture business plan will be written with much more clarity.
The very Best Methods to Know Yourself include: